AdSense program policies for publishers
If you are having problems with your existing AdSense advertising system patutnya us to see our decision made by google.
by reading the guidelines below then we will understand what is the problem
All publishers are required to adhere to the following policies, so
please read them carefully. If you fail to comply with these policies
without permission from Google, we reserve the right to disable ad
serving to your site and/or disable your AdSense account at any time. If
your account is disabled, you will not be eligible for further
participation in the AdSense program.
Because we may change our policies at any time, please check here often for updates. In accordance with our online
Terms and Conditions,
it's your responsibility to keep up to date with, and adhere to, the
policies posted here. Exceptions to these policies are permitted only
with authorization from Google.
Google AdSense Policies Overview
Invalid clicks and impressions
Publishers may not click their own ads or use any means to inflate
impressions and/or
clicks artificially, including manual methods.
Encouraging clicks
Publishers may not ask others to click their ads or use deceptive
implementation methods to obtain clicks. This includes, but is not
limited to, offering compensation to users for viewing ads or performing
searches, promising to raise money for third parties for such behavior
or placing images next to individual ads.
Content guidelines
Publishers may not place AdSense code on pages with content that
violates any of our content guidelines. Some examples include content
that is adult, violent or advocating racial intolerance. Please see our
prohibited content article for more information.
Copyrighted material
AdSense publishers may not display Google ads on webpages with content
protected by copyright law unless they have the necessary legal rights
to display that content. This includes sites that display copyrighted
material, sites hosting copyrighted files, or sites that provide links
driving traffic to sites that contain copyrighted material. Please see
our
DMCA policy for more information.
Counterfeit goods
AdSense publishers may not display Google ads on webpages that offer for
sale or promote the sale of counterfeit goods. Counterfeit goods
contain a trademark or logo that is identical to or substantially
indistinguishable from the trademark of another. They mimic the brand
features of the product in an attempt to pass themselves off as a
genuine product of the brand owner.
Webmaster guidelines
AdSense publishers are required to adhere to the
webmaster quality guidelines.
Traffic sources
Google ads may not be placed on pages receiving traffic from certain
sources. For example, publishers may not participate in paid-to-click
programs, send unwanted emails or display ads as the result of the
action of any software application. Also, publishers using online
advertising must ensure that their pages comply with Google's
Landing Page Quality Guidelines.
Ad behavior
Publishers are permitted to make modifications to the AdSense ad code
so long as those modifications do not artificially inflate ad
performance or harm advertisers. Please see
Modification of the AdSense ad code for more information.
Ad placement
Publishers are encouraged to experiment with a variety of placements and
ad formats. However, AdSense code may not be placed in inappropriate
places such as pop-ups, emails or software. Publishers must also adhere
to the policies for each product used. Please see our
ad placement policies article for more information.
Site behavior
Sites showing Google ads should be easy for users to navigate. Sites may
not change user preferences, redirect users to unwanted websites,
initiate downloads, include malware or contain pop-ups or pop-unders
that interfere with site navigation.
Google advertising cookies
AdSense publishers must have and abide by a privacy policy that
discloses that third parties may be placing and reading cookies on your
users' browsers, or using web beacons to collect information as a result
of ad serving on your website.
Identifying users
Publishers must not pass any information to Google:
- that Google could use or recognize as personally-identifiable information; or
- that permanently identifies a particular device (such as a mobile
phone's unique device identifier if such an identifier cannot be reset).
For more information, please refer to
Guidance for complying with the Identifying Users Policy.
Privacy
You must disclose clearly any data collection, sharing and usage that
takes place on any site, app or other property as a consequence of your
use of any Google advertising service. To comply with this disclosure
obligation with respect to Google’s use of data, you have the option to
display a prominent link to
How Google uses data when you use our partners’ sites or apps.
Children's Online Privacy Protection Act (COPPA)
If you implement any Google advertising service on a site or section
of a site that is covered by the Children's Online Privacy Protection
Act (COPPA), (a) you must notify Google of those sites or sections of
sites covered by COPPA using the tools found here:
https://www.google.com/webmasters/tools/coppa, or the method for apps described here:
https://developers.google.com/mobile-ads-sdk/docs/admob/additional-controls,
and (b) you must not use interest-based advertising (including
remarketing) to target: (i) past or current activity by users known by
you to be under the age of 13 years or (ii) past or current activity on
sites directed at users under the age of 13 years.
Gambling content
AdSense restricts the placement of ads on gambling sites and
gambling-related content. We have different policies for gambling
content based on the country in which a publisher is located. Publishers
outside a limited group of countries are not allowed to place ads on
any gambling content or on any pages with links to gambling content.
This includes any content that allows users to place bets or play games
in exchange for an opportunity to earn money or other prizes.
Product-specific policies
AdSense for content: Publishers may place up to
three AdSense for content units on one webpage. This includes a maximum
of one 300x600 ad unit (or similar sized ad) per page. In addition to
three AdSense for content ad units, publishers may also place up to
three link units and two search boxes on each page. These policies apply
to both desktop and high-end mobile optimized sites.
AdSense for search: A maximum of two Google AdSense
for search boxes may be placed per page. Also, a single link unit or
image ad only may be placed on pages with AdSense for search results.
Queries must originate from users inputting data directly into the
search box and cannot be modified. This includes pre-populating the
search box with terms or hard-coding direct links to search results
pages. AdSense for search code may not be integrated into any software
application such as a toolbar. The online AdSense for search product is
limited to five (5) billion queries per account from the period of July
1st to June 30th of the following year.
